Category: WordPress

Ways to Setup an Affiliate Program for Your WordPress Plugin

Ways to Setup an Affiliate Program for Your WordPress Plugin

So, you’ve finalized your newest WordPress plugin and are promoting it across all channels available to you. You’ve written about your plugin on your website.  You have shared the breaking news on all of your social media networks.

But there is more to be done.

In fact, as a product creator, you should be thinking about setting up an affiliate program for your WordPress plugin.

WordPress has long been the perfect platform for creating an affiliate program, whether you use a WordPress plugin solution or a third-party alternative.

That said, since setting up an affiliate program is one of the best ways for plugin developers to generate additional income off their projects, it is no wonder there are so many affiliate program solutions available today.  That’s why we are going to take a look at some of them best ones on the market today, so you can get started with your affiliate program right away.

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WordPress Podcasts for Developers

WordPress Podcasts for Developers

With the announcement this week that the Apply Filters podcast was calling it quits I thought it would be nice to compile a list of several other WordPress podcasts that are suited for developers.

There are so many good podcasts out there for entrepreneurs, designers and programmers. I wanted to highlight WordPress podcasts that concentrate on business issues and things that come up working in the WordPress ecosystem.

I’ve also collected sponsorship information when it’s available in case any of you are interested in marketing opportunities for your plugins.

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How to Sell Your WordPress Plugin Business

How to Sell Your WordPress Plugin Business

My recent interview with Brant Calder led me to start thinking about the various marketplaces and sites that would help you find a new owner for your WordPress plugin.

For a lot of WordPress developers, building and selling a plugin is a long term game that can sometimes be a slow march towards success. Unfortunately, success doesn’t always find everyone and there comes a point when an exit strategy is the best way to not only rid yourself of an unsatisfying project but also try and get some kind of return on your investments of both money and time.

On the flip side of that sad story, many WordPress developers have built very successful businesses around their plugins but eventually seek a change. Selling your plugin business at the height of its prosperity is a great way to get a sizeable influx of income while at the same time keeping your project alive in new hands.

I’ve put together a list of sites that you can use to try and find new ownership for your WordPress plugin. These sites range from the very small, perfectly suited for tiny plugins, to very large marketplaces geared towards businesses with proven track records looking for big purchase prices.

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How Brant Calder Successfully Sells His Own WordPress Plugins

How Brant Calder Successfully Sells His Own WordPress Plugins

When someone uses the phrase “selling WordPress plugins” they usually mean the typical business model of developing a product, marketing it to potential customers and then selling licenses and downloads of the plugin for fun and profit.

WordPress developer Brant Calder thinks the same way but then he takes things in a different direction. Brant builds his WordPress plugins and then, after doing some early marketing and sales groundwork, sells the entire business on the popular web site marketplace Flippa.

Brant has repeated this process successfully four times in the last year and a half. He was willing to answer some of my questions about his work, the ups and downs of development and how he feels after making a big sale but having to leave his work behind.

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Filed under: Interview, WordPress

Building Custom Fields with Meta Box

Meta Box

Meta Box is simple on the surface: it lets WordPress users and developers quickly construct custom meta boxes and fields. There are other plugins on the market that do the same thing but Meta Box is interesting to me because of its large install base, variety of premium extensions and it’s Vietnamese developer.

Tran Ngoc Tuan Anh, from Hanoi, is the man behind Meta Box and he was very kind enough to sit down and answer my questions about his successful plugin. We talk about pricing in bundles, how his customers help inform him on matters ranging from pricing to which extension he should build next and more.

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Filed under: Interview, WordPress